{"Status":true,"Message":"","Response":{"post":{"postuid":"36veu05f41","tenantuid":"d8b744fc-2e70-4089-bb80-dd1d08f6c7b2","projectuid":"239698c5-f7eb-4574-8cc8-c6568f08b3a0","title":"Text Message Frequently Asked Questions","slug":"article/36veu05f41-text-message-frequently-asked-questions","html":"\u003Cp\u003EBelow are frequently asked questions about SMS Marketing in DailyStory.\u003C/p\u003E\u003Ch3 id=\u0022what_is_sms_marketing\u0022\u003EWhat is SMS Marketing?\u003C/h3\u003E\u003Cp\u003EText message marketing\u0026#160;- or SMS (short\u0026#160;message service) marketing - is a form of marketing goods or services using a mobile phone\u0026#39;s text messaging capability. This includes sending announcements, coupons, special deals and other information to your customers mobile phone as a text message. SMS marketing\u0026#160;is simply a quicker, easier and direct way of reaching your customer.\u003C/p\u003E\u003Ch3 id=\u0022how_does_sms_marketing_work\u0022\u003EHow does SMS Marketing work?\u003C/h3\u003E\u003Cp\u003ETo receive text message marketing customers are usually required to opt in to an automated system by texting an initial key word, such as \u0026#34;JOIN\u0026#34;, to a short code or long code.\u003C/p\u003E\u003Ch3 id=\u0022is_everyone_sent_the_same_text_message\u0022\u003EIs everyone sent the same Text Message?\u003C/h3\u003E\u003Cp\u003ENo. Each Text Message sent by DailyStory is sent individually to each recipient. This is done so each message can be\u0026#160;\u003Ca href=\u0022/article/qzdfgegk5z-personalization\u0022\u003Epersonalized to each recipient\u003C/a\u003E.\u003C/p\u003E\u003Ch3 id=\u0022is_sms_marketing_legal\u0022\u003EIs SMS Marketing legal?\u003C/h3\u003E\u003Cp\u003EYes, but the recipients permission (opt-in) is required. There are two primary laws the FCC uses to regulate text\u0026#160;and email\u0026#160;marketing content. They are commonly known as the TCPA (Telephone Consumer Protection Act) and \u003Ca href=\u0022/article/can-spam-compliance-guide\u0022\u003ECAN-SPAM\u003C/a\u003E (Controlling the Assault of Non-Solicited Pornography And Marketing). These laws were not written with text message marketing in mind. However, text messaging is included under the same regulations as telemarketing and auto-dialers.\u003C/p\u003E\u003Cp\u003EPlease see our \u003Ca href=\u0022https://www.dailystory.com/blog/sms-text-compliance-9-tips-to-keep-your-business-out-of-trouble/\u0022\u003Eguidelines on compliance\u003C/a\u003E.\u003C/p\u003E\u003Ch3 id=\u0022can_i_personalize_the_content_in_the_text_message\u0022\u003ECan I personalize the content in the Text Message?\u003C/h3\u003E\u003Cp\u003EYes! Using DailyStory\u0026#39;s \u003Ca href=\u0022/article/qzdfgegk5z-personalization\u0022\u003EPersonalization\u003C/a\u003E you can add personalized content to your Text Messages.\u003C/p\u003E\u003Ch3 id=\u0022why_didnand39t_my_contact_receive_a_text_message\u0022\u003EWhy didn\u0026#39;t my contact receive a Text Message?\u003C/h3\u003E\u003Cp\u003EThere are several reasons why a recipient did not receive your text message:\u003C/p\u003E\u003Cul\u003E\u003Cli\u003EThe mobile number for the recipient is not capable of receiving text messages;\u003C/li\u003E\u003Cli\u003EThe mobile number is outside of your registered countries (please contact us if you want to send traffic outside the US or Canada);\u003C/li\u003E\u003Cli\u003EThe recipient may not have been included in the segment or campaign the text messages was sent to;\u003C/li\u003E\u003Cli\u003EThe recipient may not have opted-in to receive text messages;\u003C/li\u003E\u003Cli\u003EThe text message may have been sent during non-business hours (10:30 PM - 5:30 AM) and will instead be delivered at 8:30 AM;\u003C/li\u003E\u003Cli\u003EThe text message may have been flagged as SPAM by the carrier (Carrier Violation) and was not delivered;\u003C/li\u003E\u003Cli\u003EThe carrier may filter messages hen sending on unregistered long codes (non \u003Ca href=\u0022/article/ttkewgd9bj-10-dlc-registration\u0022\u003E10 DLC registered traffic\u003C/a\u003E). Unfortunately carriers may report messages as delivered, but not actually deliver them.\u003C/li\u003E\u003C/ul\u003E\u003Ch3 id=\u0022can_i_restore_a_deleted_text_message\u0022\u003ECan I restore a deleted text message?\u003C/h3\u003E\u003Cp\u003EYou can restore deleted text messages and other deleted items across the DailyStory platform. From the all Text Messages page, click on the hamburger menu (3 lines) in the top left and click on \u003Ccode\u003ETrash\u003C/code\u003E. Click on the text message you want to restore and then select \u003Ccode\u003ERemove from Trash\u003C/code\u003E, \u003Ccode\u003ESave and Close\u003C/code\u003E.\u003C/p\u003E\u003Cp\u003E\u003Ccite class=\u0022recommended\u0022\u003E\u003Cspan class=\u0022title\u0022\u003E\u003Ci class=\u0022fa-duotone fa-circle-exclamation\u0022 aria-hidden=\u0022true\u0022\u003E\u003C/i\u003ERecommended\u003C/span\u003E\u003Cp\u003EItems are stored in trash for approximately 30 days.\u003C/p\u003E\u003C/cite\u003E\u003C/p\u003E\u003Ch3 id=\u0022how_do_i_enable_dailystory_to_send_text_messages\u0022\u003EHow do I enable DailyStory to send Text Messages?\u003C/h3\u003E\u003Cp\u003EEnabling DailyStory to send Text Messages requires\u0026#160;\u003Ca href=\u0022/article/ur6wq47zbb-twilio-and-daily-story-integration\u0022\u003ETwilio integration\u003C/a\u003E\u0026#160;is configured. DailyStory can manage and configure this service for you, or you can do it yourself.\u003C/p\u003E\u003Ch3 id=\u0022can_i_use_emojis_in_my_text_messages\u0022\u003ECan I use emojis in my Text Messages?\u003C/h3\u003E\u003Cp\u003EYes! You can use emojis in your Text Messages. However, because emojis are not considered standard text, each emoji impacts the size of your Text Message. Please see\u0026#160;\u003Ca href=\u0022/article/9mkvzsj9j6-understanding-text-messaging-costs\u0022\u003EUnderstanding Text Messaging costs\u003C/a\u003E\u0026#160;for more detail.\u003C/p\u003E\u003Ch3 id=\u0022what_happens_if_someone_replies_stop\u0022\u003EWhat happens if someone replies STOP?\u003C/h3\u003E\u003Cp\u003EIf a recipient replies with STOP, they are automatically \u003Ca href=\u0022/article/1o49c462b3-opting-out-of-text-messages\u0022\u003Eopted out of receiving Text Messages\u003C/a\u003E.\u003C/p\u003E\u003Ch3 id=\u0022can_i_choose_the_number_text_messages_originates_from\u0022\u003ECan I choose the number Text Messages originates from?\u003C/h3\u003E\u003Cp\u003EYes. We can purchase one or more text message numbers on your behalf. Just let us know which area codes you want.\u003C/p\u003E\u003Ch3 id=\u0022how_do_multiple_numbers_work\u0022\u003EHow do multiple numbers work?\u003C/h3\u003E\u003Cp\u003EIf you have multiple numbers associated with your DailyStory account. DailyStory will make the recipients \u0026#34;sticky\u0026#34; to the number there were last sent from. This ensures that even when you have multiple phone numbers, recipients will always receive your texts from the same number.\u003C/p\u003E\u003Ch3 id=\u0022what_is_a_long_code\u0022\u003EWhat is a long code?\u003C/h3\u003E\u003Cp\u003EA long code is a phone number that text messages are sent from. It looks like a standard phone number, e.g. \u002B1 (123) 456-7890.\u003C/p\u003E\u003Ch3 id=\u0022what_is_a_short_code\u0022\u003EWhat is a short code?\u003C/h3\u003E\u003Cp\u003EA short code is a special 5-6 digit number that text messages are sent from, e.g. 51515. Short codes are leased by phone companies to businesses. Please contact us if you would like information about renting a short code.\u003C/p\u003E\u003Ch3 id=\u0022what_is_a_and34carrier_violationand34_code\u0022\u003EWhat is a \u0026#34;Carrier Violation\u0026#34; code?\u003C/h3\u003E\u003Cp\u003EA carrier violation code simply means that the phone carrier, e.g. AT\u0026amp;T, Verizon, decided not to deliver you message because it appeared to be SPAM. Unfortunately this can occur for a number of reasons. If you see this repeatedly, please contact us. Also, see our article, \u003Ca href=\u0022https://www.dailystory.com/blog/carrier-violations-what-to-avoid-doing-during-sms-text-marketing/\u0022\u003ECarrier violations: What to avoid during SMS text marketing\u003C/a\u003E and \u003Ca href=\u0022https://www.dailystory.com/blog/sms-text-compliance-9-tips-to-keep-your-business-out-of-trouble/\u0022\u003ESMS text compliance: 9 tips to keep your business out of trouble\u003C/a\u003E.\u003C/p\u003E\u003Cp\u003EPlease also see the \u003Ca href=\u0022/article/6zmqw2lx9r-text-message-deliverability-score\u0022\u003EDailyStory Deliverability Scoring tool\u003C/a\u003E.\u003C/p\u003E\u003Ch3 id=\u0022what_happens_to_replies_to_text_messages_sent_by_dailystory\u0022\u003EWhat happens to replies to text messages sent by DailyStory?\u003C/h3\u003E\u003Cp\u003EReplies to text message sent by DailyStory are handled by DailyStory and the message content is sent on to your or people on your team that you designate as a recipient. The content of the message is also available in the Text Message reports.\u003C/p\u003E\u003Ch3 id=\u0022how_do_i_control_who_receives_notifications_when_a_text_message_response_is_received\u0022\u003EHow do I control who receives notifications when a text message response is received?\u003C/h3\u003E\u003Col\u003E\u003Cli\u003EMake sure \u003Ca href=\u0022https://docs.dailystory.com/article/z8le8bw866-personal-settings\u0022\u003Enotifications are turned on for the user\u003C/a\u003E in account settings\u003C/li\u003E\u003Cli\u003EMake sure \u003Ca href=\u0022https://docs.dailystory.com/article/e7vuqdhq9s-edit-a-campaign\u0022\u003Enotifications are turned on in the campaign\u0026#39;s settings\u003C/a\u003E and the user(s) to receive the notifcications are selected.\u003C/li\u003E\u003C/ol\u003E\u003Ch3 id=\u0022i_scheduled_a_text_message_but_only_a_handful_of_people_received_it\u0022\u003EI scheduled a text message, but only a handful of people received it\u003C/h3\u003E\u003Cp\u003EFirst, \u003Ca href=\u0022/article/kbtg2vnpb9-text-message-sending-guardrails\u0022\u003Ereview the text message sending guardrails\u003C/a\u003E. Next, check to make sure that the recipients all have mobile numbers. Finally, ensure that the recipients have not received the text message already, i.e., you cannot edit and resend a previous message - instead create a copy of the message.\u003C/p\u003E\u003Ch3 id=\u0022why_isnand39t_my_instagram_url_preview_shown_to_my_recipients\u0022\u003EWhy isn\u0026#39;t my Instagram URL preview shown to my recipients?\u003C/h3\u003E\u003Cp\u003EIf you share a post from Instagram, Facebook and other common websites, you\u0026#39;ve probably seen the link preview. For example:\u003C/p\u003E\u003Cp\u003EUnfortunately, iOS will only render a preview for links sent in SMS or MMS if the sender is saved in the recipient\u0026#39;s contact list. Otherwise, the URL will be displayed in the body of the message. This means that if you include a link to an Instagram post the link will be displayed to your recipients - not the preview.\u003C/p\u003E\u003Ch3 id=\u0022can_i_use_animated_gifs_in_my_text_messages\u0022\u003ECan I use animated gifs in my text messages?\u003C/h3\u003E\u003Cp\u003EYes, you can use animated gifts, but you need to ensure the dimensions don\u0026#39;t exceed about 640px wide and the total file size should be less than 500k. However, a lot of phones will \u0026#34;transcode\u0026#34; them to the first image in the sequence, so please be aware there is a possibility the recipient will not receive it as animated.\u003C/p\u003E\u003Ch3 id=\u0022do_you_support_sender_id\u0022\u003EDo you support Sender ID?\u003C/h3\u003E\u003Cp\u003EYes, but Sender ID - the ability to use an alpha numeric id instead of the sending number - is not supported in the US or Canada.\u003C/p\u003E\u003Ch3 id=\u0022messages_are_getting_delivered_but_after_their_scheduled_time\u0022\u003EMessages are getting delivered, but after their scheduled time\u003C/h3\u003E\u003Cul\u003E\u003Cli\u003ECheck the size of the \u003Ca href=\u0022/article/s5d4o6dxai-setting-up-text-message-marketing#character-count-and-segments\u0022\u003Enumber pool\u003C/a\u003E there should be approximately 1 sending number for every 500-1,000 recipients.\u003C/li\u003E\u003Cli\u003EIt\u0026#39;s possible that the number pool was increased after the customer sent their first text message; because sending numbers are bound to the recipient the numbers may need to be released and new numbers purchased.\u003C/li\u003E\u003C/ul\u003E\u003Ch3 id=\u0022can_you_forward_my_text_message_numbers_to_my_businessand39s_phone\u0022\u003ECan you forward my text message numbers to my business\u0026#39;s phone?\u003C/h3\u003E\u003Cp\u003EYes, we can configure your text messages to route to your business\u0026#39;s primary phone number. This ensures that if someone calls your texting number they are routed to your business.\u003C/p\u003E\u003Ch3 id=\u0022can_i_port_an_existing_phone_number_to_dailystory\u0022\u003ECan I port an existing phone number to DailyStory?\u003C/h3\u003E\u003Cp\u003EYes, you can port your existing voice, SMS, or MMS numbers to DailyStory. Please complete the \u003Ca href=\u0022https://cdn-us-1.azureedge.net/content-pages/files/port%20number.docx?v=1241\u0022\u003Eport number form\u003C/a\u003E and submit it do us along with your number PIN.\u003C/p\u003E\u003Ch3 id=\u0022do_you_support_transactional_text_messages\u0022\u003EDo you support transactional text messages?\u003C/h3\u003E\u003Cp\u003EYes, when creating a text message check \u003Cb\u003EIs Transactional\u003C/b\u003E. When this message is sent it will be treated as non-marketing content and will bypass opt out and do not contact rules. Transactional messages should only be used for non-marketing content such as abandon cart reminders, payment declines, and appointment reminders.\u003C/p\u003E\u003Ch3 id=\u0022using_sms_urls_in_links\u0022\u003EUsing SMS URLs in links\u003C/h3\u003E\u003Cp\u003EIt is possible to create an SMS URL in anchor links that when clicked opens a new SMS messages and sets the body:\u003C/p\u003E\u003Cp\u003E\u003Ccode\u003Esms:\u002B15551239900?\u0026amp;body=hello world!\u003C/code\u003E\u003C/p\u003E\u003Cp\u003EThis would then be added in a URL as:\u003C/p\u003E\u003Cp\u003E\u003Ccode\u003E\u0026lt;a href=\u0026#34;sms:\u002B15551239900?\u0026amp;body=hello world!\u0026#34;\u0026gt;click to start a message\u0026lt;/a\u0026gt;\u003C/code\u003E\u003C/p\u003E\u003Cp\u003EUnfortunately, Gmail, Outlook, and Yahoo do not support the SMS protocol for creating SMS links.\u003C/p\u003E\u003Cp\u003EGmail and Yahoo strip the HREF attribute entirely when using the SMS protocol, affecting both their mobile applications and web clients.\u003C/p\u003E\u003Cp\u003EOutlook.com goes a step further by deleting the entire link tag, which may result in buttons disappearing from your email and being displayed as plain text without any link functionality.\u003C/p\u003E","publish_status":0,"post_type":"Article","author":{},"featured_image_updating":false,"meta_description":"Below are frequently asked questions about SMS Marketing in DailyStory. What is SMS Marketing? Text message marketing\u0026#160;- or SMS (short\u0026#160;message service) marketing - is a form of marketing goods or services using a mobile phone\u0026#39;s text messaging capability. This includes sending announcements, coupons, special deals and other information to your customers mobile phone as a text message. SMS marketing\u0026#160;is simply a quicker, easier and direct way of reaching your customer. How doe ...","display_toc":true,"has_workingcopy":false,"allow_indexing":true,"sort_order":16,"total_views":1039,"date_published":"2024-07-17T16:52:39","date_updated":"2026-03-19T16:51:39.583","date_created":"2025-04-24T15:02:48.723"}}}