QR Codes, or "Quick Response", are types of barcodes that can easily be scanned by a mobile phone or other reader. They are a powerful tool and act as a bridge to connect physical and digital marketing.
After you have created your QR code, you can swap out the destination URL anytime.
There are many places and reasons to use QR Codes for your marketing. Here are a few ideas to get you started:
You can navigate to your QR Codes page from the home navigation menu Inbound > QR Codes. This page displays all of your created QR Codes for both email and text messages.
Your QR Codes page will display all of your created QR Codes across the platform. From the top of the page you can access the QR Codes Menu (3 lines/hamburger menu) to create a new QR Code, access your deleted QR Codes in the trash or access our help docs.
From the itemized list, you can see the type, number of scans, last updated date and what campaign it's associated with. To edit or access one of QR Codes, just click on the title. You can also create a new one by clicking on the + CREATE QR CODE link.
If you plan to use a QR code in printed material we recommend using the highest possible resolution.
The default resolution is set to 1000 x 1000 pixels (equivalent to 300 DPI). However, you can scale the resolution up to as high as 2000 x 2000 pixels.
The downloaded image type is a PNG. A PNG image is lossless, which simply means that when it is resized it does not loose any of the information about the image. If the image is saved later as a JPG and resized, this can cause the image to blur; as a JPG is lossy compression.
When editing a QR code for print, we recommend using Photoshop or another photo editing tool to ensure the QR code image is properly scaled.