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Below are some frequently asked questions about personalization.

DailyStory's Personalization engine utilizes a contact's profile properties and custom fields to build simple replacement personalization, such as displaying a person's first name, or more complex personalization to show varying blocks of content....DailyStory's Personalization Engine uses opening and closing braces {{ and }} to signify markup the Personalization Engine needs to process....Most uses of personalization are simple, but you can create more complex logic in personalization using conditional logic....Built in personalization tokens Custom field personalization tokens Using conditional logic with personalization If you are using conditional personalization in emails, check out the Personalization widget....It makes building conditional personalization much easier!

The Personalization widget is a special content container....Add content to the container then specify personalization rules to determine when that content is shown....The widget makes it easy to use personalization in your emails without requiring use of personalization scripts.